Your WordPress website is not set it and forget it. It is a collection of software from different vendors that all work well together. It accompanies your entire website. Sometimes updating one piece of software can break your website. Trust me, it happens.
Opting out of updating your software allows it to be hacked and infected with malware easier than normal. These things can shut your website down and has to be painstakingly cleaned of up before it can be brought back online. It can also, possibly, get you blacklisted from Google or redirect users to other, inappropriate websites.
Search engine optimization is also a very important, key part of having a website. However, it is hard and takes a lot of work. A lot! The Plus SEO Plan takes care of this painstaking set of tasks and helps you get better search engine rankings. All of these aspects of a website are covered in a WordPress Care Plan.
Maintaining websites and getting great long term search engine results is a tedious and very technical task. I want to help!
WordPress Care Plan: Basic
The Basic WordPress Care Plan comes with a full set of services that help create a solid foundation for the maintenance and upkeep of your website. These services include a very fast and secure website, protects you from bad things happening, backups of your files and content, safe software updates, and much more.
Managed Hosting & An SSL Certificate
Super fast cloud hosting that runs on Solid State Drives (SSD) with lightning fast networks that are reliable and highly scalable for speed, memory, and disk space.
Your website will also get an SSL certificate installed! SSL certificates and faster website load times are now search engine ranking factors. Google is now starting to flag websites that are not secure. Plus, they build trust and make your website faster.
Software Updates & Compatibility Support
Every week I check to see if WordPress core, themes, frameworks, and/or plugins need to be updated. In order to properly update this code, your website is completely backed up before any updates begin. Once the update starts, if there is an issue, it is reverted back to a working state right away. I ensure that nothing has been corrupted or made non-operational. Updates are very important to fix bugs, increase security, and provide feature enhancements.
Software License Management
Websites that I custom build require the functionality of one or two premium third party plugins. Each of those are $100 per year to keep updated. The plugin will work if it’s not repurchased, but there is no telling for how long it will be compatible with other software. The renewal price for these will be included in WordPress Care Plans. I take care of this for you.
If you need images changed here and there, I can take care of it. I’ll also help put content you have written into a blog post or page, format it, and published or schedule it; making sure it’s SEO friendly and saving you time by doing all of the work for you.
Site Backups and Restorations
Your website will be backed up weekly including all files and database. Your database is what stores all of the content and website settings. If something was to go horribly wrong, I have the backups to restore your website right away.
24/7 Uptime Monitoring
Whether it is a website problem or a server problem, websites go down every once in a while. If there’s a problem, I’ll be able to address it. If there aren’t any problems, then I can proclaim the rock-solid status of the website to you.
Site Security/Malware Monitoring and Clean Up
WordPress is the most powerful, most popular platform to build a website with. This makes it a huge target for spammers and hackers. Monitoring security and ensuring full recovery is a big task. I am proactive at keeping your site safe. If anything happens, I step in and provide the fixes necessary.
One of the most popular things hackers like to do is redirect your site on mobile devices to inappropriate websites…. definitely not something you want your website visitors to see.
Speed Performance Implementation and Monitoring
I’ll implement different speed optimization techniques as well as other performance enhancing tricks that will not only help your visitors’ ability to get information faster but will help you rank higher in search engines. Since this is monitored, I’ll know right away if something goes wrong and fix it. The slower your website is, the more visitors you lose.
Database Cleaning and Optimization
Over time your database stores unnecessary junk. It needs to be cleaned for optimum performance.
Stellar Priority Support
I’m already really quick to respond to clients, but you’ll get even faster response times.
WordPress Care Plan: Plus SEO
The Plus SEO WordPress Care Plan comes with everything that the Basic Plan comes with, but it has search engine optimization super powers. There is a ton of competition out there and SEO is extremely important. From getting the front-end basics like properly developed code, setting up important listings, and doing all of the complicated, time consuming work for you, you will have better search engine rankings.
Search Engine Optimization
Search Engine Optimization isn’t rocket science. It’s about writing good, unique, consistent content. It is also about doing a smorgasbord of other technical things that are very time consuming. It is also something that needs to be monitored to make sure things are going right. This includes on-page SEO and off-page SEO.
I will help build keyword lists for your website, implement those keywords, and continuously monitor the results for better search engine listing performance.
Bi-weekly/ Monthly Blog Posts
Releasing consistent, quality content is important. These blog posts are based around the keywords we focus on to get your website ranking better in search results. Content is written for you on a bi-weekly or monthly basis depending on analytics and Google’s update schedule.
You most likely have a handful of keywords you know you want to rank for. There are way more that you’re not thinking of and ranking for those is just as important as ranking for the keywords you do know of. I will find and research alternative search terms that people put into search engines while looking for a similar subjects.
Location Data and Directory Listings
When your listings are correct and consistent in the plethora of online directories, new customers can discover your business easier. Duplicate or missing content can hinder your website rankings and click through rates.
Citation Audit and Citation Building
Citations are a key factor in local search rankings; they account for around 25% of all local ranking factors. First comes an audit to see where your website currently has citations. Then, a list is built of the best areas to improve upon. Work is put in on a monthly basis to improve your citations and boost your search engine rankings.
Internal Link Building
When a search engine encounters a link on a webpage, it associates the anchor text, which is the textual content of the link itself, and the webpage being linked to. The more you do this with relevant pages, the better your SEO efforts will be.
WordPress Care Plan: Prime SEO
Everything in hyperdrive! This plan is for the serious businesses with the budget to outshine, outrank, and outperform their competitors. High competition? You need WPC: Prime SEO.